Freight & Dimensional
Weight Optimization
You are shipping air. Most D2C brands have 30-50% void space in their boxes, and carriers charge for every cubic inch. We fix that.
Typical result: 10-25% reduction in freight costs.
The DIM weight problem
Since 2015, all major carriers charge based on dimensional weight when it exceeds actual weight. Most D2C packaging was never optimized for this reality.
Oversized boxes
Most brands use 2-3 box sizes for all products. The result: 30-50% void space that you pay to ship. Carriers charge based on whichever is greater — actual weight or dimensional weight.
DIM weight surcharges
DIM weight is calculated as (L x W x H) / DIM factor. An oversized box for a lightweight product can cost 2-3x more than the actual product weight would suggest.
Hidden freight markups
Suppliers bundle freight into invoices with 12-22% markups. Without direct carrier benchmarks, you cannot see the markup or negotiate it down.
How we optimize freight costs
Four levers that combine for 10-25% freight savings.
Box Right-Sizing
8-15% freight reductionWe analyze your full product catalog and design an optimal box matrix. Most brands need 4-6 sizes to cover their range with under 15% void space — eliminating DIM weight overpayment.
Void Fill Reduction
20-40% void fill savingsSmaller boxes mean less void fill material. We calculate exact void fill requirements for each box-product combination, often eliminating it entirely for right-sized packages.
Carrier Negotiation
5-12% on carrier ratesWe benchmark your carrier rates against market data and negotiate better DIM factors, zone-based pricing, and volume discounts. Most D2C brands are on default rate cards with no negotiation.
Incoterms Optimization
3-8% on landed costMany brands accept supplier-dictated incoterms that inflate landed cost. We restructure incoterms to shift freight responsibility where it creates the most savings.
Real savings examples
DIM weight optimization from actual D2C brand engagements.
12 x 10 x 8 in box, 1.2 lb actual, 7.2 lb DIM
8 x 6 x 4 in box, 1.2 lb actual, 1.4 lb DIM
14 x 12 x 6 in, 2.1 lb actual, 7.5 lb DIM
10 x 8 x 4 in, 2.1 lb actual, 2.4 lb DIM
18 x 14 x 10 in, 8 lb actual, 18.8 lb DIM
16 x 12 x 8 in, 8 lb actual, 11.5 lb DIM
Free DIM Weight Calculator
Calculate your current DIM weight charges and see how much you could save with right-sized packaging. Enter your box dimensions and product weight to get instant results.
Related resources
Stop paying to ship air
Run our free Margin Leak Scanner to see how much your packaging freight costs could drop with the right box sizes and carrier rates.
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